New Video: Kendrick Lamar – “Element.” [WATCH]

kendrick-element

If Kendrick gonna drop a music video, he “gonna make it look sexy.” Dot gets into his “Element.” in the Jonas Lindstroem and the little homies co-directed video for the single off ‘Damn.’ 

Per usual the imagery is on point, as Kendrick shows different symbolic images, while silhouettes of himself appear throughout. The video shows a child aiming a revolver at a car passing by, another child playing with an insect, a group of men brawling, nuns dressed in all white, inmates behind bars, and more.

Staying true to the lyrics in the song, Kung-Fu Kenny is shown slapping a man, choking another, and viciously using a pool stick to beat another.

The “Element.” video follows “DNA.” and “Humble.,” which have already received the treatment. It is expected that the “Loyalty.” video featuring Rihanna will be next, after BTS photos have surfaced on the Internet.

Watch the full video below.

@IAMBNYCE

 

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