Drake’s ‘Views’ album sold over 1-million units in the first week, and it continues to reach milestones by earning a 4x platinum certification by RIAA.
It only took the album a month to reach gold and platinum certifications following its May 6th public release. On August 3rd it was announced ‘Views’ had sold over 3-million copies even though it is his worst body of work according to critics.
It’s apparent that the opinion of critics doesn’t always matter when the public’s perception says otherwise.
This year the RIAA began measuring streams in their certification program and it breaks down like this: 1,500 on-demand audio and/or video song streams = 10 track sales = 1 album sale. As we know ‘Views’ had 20 songs which may have helped.
The album was released through Republic Records, Cash Money Records, and YMCMB Records. It is Drizzy’s second album to go 4x platinum following his sophomore album ‘Take Care’ was also awarded with the certification.
It’s been an impeccable year for The 6 God as he was recently named Spotify’s “most streamed artist of 2016.” In September Apple Music awarded him with a plaque for being one of the few artists to reach over a billion streams.
‘Views’ has also made Rolling Stones’ “Top 50 Albums of 2016” and is one of six (ironically) albums to be on the Top 5 (“Top 5, Top 5, Top 5”) on the Billboard 200 for over 25 weeks.
If you think Drizzy is done reaching pinnacles and working this year think again. He will be releasing his ‘More Life’ project later this month.
@IAMBNYCE