Budweiser launches its global music campaign “Made For Music,” with a filmic black and white thirty second spot featuring JAY Z amongst a host of creators and artists from around the world. The spot is set to JAY Z’s “PSA” and was shot by director Mark Romanek. It captures the creative spirit of a global generation, showcasing the many ways people create and are punctuated with a bold super that expresses the ethos of the work, “It begins and ends with what you make.